Today I tackle one of the biggest areas of confusion, even myth, out there: how much time should a fully-employed executive spend on social each day?

There is a LOT of terrible advice out there, folks – some of it even deadly to your career. (Can self-annointed social media “gurus” be sued for malpractice?) Join me as I try to disabuse you of some of the tripe out there passing for good businesses guidance.

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About Mr. Ted Coiné

Ted Coiné is a Forbes Top 10 Social Media Power Influencer and an Inc. Top 100 Leadership Expert. This stance at the crossroads of social and leadership gave Ted a unique perspective to identify the demise of Industrial Age management and the birth of the Social Age. The result, after five years of trend watching, interviewing and intensive research, is his latest co-authored book, A World Gone Social: How Companies Must Adapt to Survive. An Inc. Top 100 Speaker, Ted is also a serial business founder and three-time CEO. He lives in Naples, Florida, with his wife and two daughters. How about hiring Ted for your next keynote? Click here! Ted's latest Meddles

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