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I’m delighted to announce a major new speaking partnership with Vicky Hamilton, former Manager of Guns N’ Roses, Poison and Faster Pussycat and management consultant with Mötley Crüe. Together, Vicky and I offer an exclusive series of corporate keynotes and longer masterclasses across the globe.  Together, we offer MBA2 where Masters of Business Administration meets Much Bigger Amplifiers … a unique combination of lessons on leadership from Vicky’s experience in holding explosive rock bands together with Peter’s quintessentially English observations on business from his combined experience as an MBA tutor, scientist and musician. Together we offer insights on the following topics:

  • Disruptive and creative thinking about your business strategy and practices
  • Converting creativity into sustainable profit
  • Managing volatile people with huge egos under extreme pressure
  • Negotiation, influencing and persuading powerful people
  • Building and rethinking your brand to face a VUCA world (Volatile, Uncertain, Complex, Ambiguous)

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Much Bigger Amplifiers : Keynotes that go all the way up to 11 …

Vicky has worked in every facet of the music industry, from artist booking and management to running her own label. She got her start the ’80’s with Guns N’ Roses, who went from crashing in her apartment to thanking her at their Rock and Roll Hall of Fame induction. She moved on to work as an A&R executive at major labels such as Geffen and Capitol, in addition to starting her own Grammy winning indie label Small Hairy Dog. Vicky’s book “Appetite for Dysfunction” is a no-holds-barred exploration of the realities of managing rock bands with transferable lessons for anyone seeking to manage creative people or disrupt their markets. Vicky is considered one of the most successful female industry players and has made many TV appearances on MTV, VH1, BBC, The Biography Channel etc.

I interviewed Vicky just recently about her experiences. Check out the video below for a short overview:

One of the more interesting stories from Appetite for Dysfunction concerns how Axl Rose made the band 3 hours late for an important meeting with Geffen Records … and all because he thought someone had stolen his contact lenses !  Here’s an extract from Vicky’s book, which tells part of the story:

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Contact me via The Academy of Rock to design an input to fit with your next company conference or special event. We can augment the events with a live rock band or open mic session for an unforgettable experience.

About Peter Cook

Peter Cook leads Human Dynamics and The Academy of Rock. He offers keynotes, masterclasses coaching and mentoring on leadership, creativity, and innovation. Author and contributor to 11 books, acclaimed by Professors Charles Handy, Adrian Furnham, Harvey Goldsmith and Tom Peters. Peter won a prize for his work from Sir Richard Branson and writes for Virgin.com. 18 years in science, 18 years teaching MBA’s, 18 + years running a business and all his life playing music.

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