Episode 58 of the Social Business Engine podcast features my interview with Luc Vezina, CEO of Vanilla Forums. Luc and I dove into detail on the ins and outs of a forum-based, branded online community. Tune in to hear our full conversation on the benefits a branded online community can have for your business and your customers. You’ll […]
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Episode 61 of the Social Business Engine podcast features Alan Belniak, the Principal Social Media Manager at The MathWorks. Alan is a social media strategist and practitioner with years of tech experience that he used to his advantage when transitioning into a social media role. Tune in to our discussion to hear how Alan persuaded the skeptics into hiring […]
Amy provides continuing education on the latest trends in social for the entire Dell team, and helps team members understand how they can create tangible business value when using social.
On episode 50 you’ll meet Brandon Andersen and hear our discussion on the importance of an influencer marketing strategy.
A CEO who doesn’t participate in social media at all cannot fully understand what’s involved, and cannot know how it feels. Frankly, most CEOs with no social media experience don’t understand it. They only think of the “media” part of it for marketing purposes, with total disregard for the “social” element. Consequently, the expectations from this CEO range from unrealistic to irrelevant.
On this episode I’m interviewing Ted Coiné, CMO of Meddle.it, the next generation of content marketing for organizations and individuals. You’ll Discover: Why brands should think about “going social” – Why Ted believes “social fluency” will be one of the top skills required of CEOs in the next 5 years – and – The difference between being a B2B and B2C social business.
On this episode, I’m joined by Tim Hughes. Tim is Commercial Industries Business Development Director at Oracle UK. Tim led a social selling initiative that was rolled out across 600 European Sales professionals at Oracle. You’ll hear how Tim led this strategic initiative and you’ll learn about some of the results. You’ll also also get […]
This episode is a little different. My guest today is…me….I want to devote an episode to a topic that I am passionate about in social business. But, first it occurred to me that I have never given much background on me. So, before I dive into this topic, here’s just a little bit about me…. Founder, […]