How do we purposefully think beyond our perception of value – what we do – and think of the value for the user of our services?
When you make decisions that respect and honor customers, you will earn their admiration; eventually even love. Then customers will begin to grow your business for you. “I Love You More Than My Dog,” is a reminder that people are bound by emotion to the things they love. They are bound by emotion to behaviors they love. What […]
My chat with Robyn Stratton-Berkessel reminded me. Some conversations flow. Many never do. Robyn Stratton-Berkessel is a self-decribed Positivity Strategist, Appreciative Inquiry Aficionado, Author, dedicated to the co-creation of better futures. Robyn and I share interests. But when I was a guest on Robyn’s Positivity Podcast last week, I thought to myself,you have been a […]
The shorthand for the CCO role is to be that duct tape to connect the silos by reframing the work of the business through the lens of how your customer experiences the company.
On episode 50 you’ll meet Brandon Andersen and hear our discussion on the importance of an influencer marketing strategy.
We know through social media that customers remember your “hello” and “goodbye.” Are you deliberate in the memories you deliver at the beginning and ending moments of customer contact? When you map out the customer experience stages, step away from ‘executing tasks’ and focus on the customer experience you want to deliver. To plan reliable delivery, you […]
Making a Podcast: Episode Overview Positivity Strategist host, Robyn Stratton-Berkessel is her own guest this week. She reflects on her experience as a 4 month old podcaster. She conducts an Appreciative Inquiry on herself to share what she’s discovered about making a podcast, what some of her high point experiences of making a podcast are; […]