The Social Age is the age of OPEN: Ordinary People, Extraordinary Network. Yes, we’re all ordinary (non-expert) in many ways essential to our success. But through our networks – the people we’re connected to, some of them highly expert in ways we are not – we can all be extraordinary when it matters most: as individuals and, together, as organizations.
With the positive aspects of being a social CEO routinely splashed across the business pages, social fluency will likely be on almost every board’s list of must-have leadership skills. Already, given a choice between similarly strong candidates — one with an impressive social presence, the other without – the choice is easy: boards increasingly prefer the modern leader.
By Vidar Brekke in Career, Employee Advocacy, Original Post, Personal Branding, Social Business, Social Marketing, Today's Headliner No Comments Tags: employee advocacy, employee generated content, presonal brand, socbiz, social employee
In the age of social media, the most prominent face of a company may no longer be its homepage, or even its social media accounts. Rather, it is the collective impression left by employees as they expose their professional and personal lives via blogs and social networks. Sounds scary? It’s not. In fact, this is […]